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Get 20% Off On Black Sheer Star Kimono
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In the heart of SETSOFRAN is its founder Setso who designs and foresees every single piece of our collections. Fashion has always been part of Setso’s life, which is reflected by her never-ending desire to stand out in style and her ability to inspire others to unleash their fabulousness via fashionable styles. Similar to the experience of likeminded, Setso was struggling to find outstanding outfits unique to her sense of style. If she was lucky, after hours and hours of searching, to find the one with a perfect fit, it often came at a high price tag. Online shopping brought other frustrations, paging through thousands of items and often receiving lower quality than expected. Nevertheless, despite these struggles and time-consuming search, when she got that desired piece of outfit, she brought that wow factor by leveraging the styling. Her friends and people across social media wanted to know where she got it and started buying her pre-loved garments, that’s when she realised that a lot of people are in the same struggle. She decided to design styles for her fellow fashionistas. SETSOFRAN London was then born to give our fashion-forward family across the world fashionable styles, unique designs, comfortable pieces and uncompromised quality without a huge price tag.
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